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Not currentBeauty · TikTok · US

cushion foundation

3 creators in our sample · checked Aug 20 · first seen by us Aug 20

Historical observations: Aug 20, 2026 – Aug 20, 2026. The previous receipt is no longer current. Assessment: Aug 20, 2026.

Creators are doing a close-up makeup try-on where they press a cushion foundation puff onto their face, then show the finish in daylight or on camera. The video usually includes a quick before/after, a texture shot of the compact, and a wear-test update later in the day to show how it holds up on oily skin, acne, or under makeup. A lot of versions compare a K-beauty cushion to a drugstore foundation and call out whether it gives dewy coverage, stays put, or matches a pricier formula.

Examples

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How to film it

Suggested, not observed
  • Do a side-by-side test of a K-beauty cushion and a drugstore liquid foundation on one half of your face each.
  • Film an oily-skin wear test with no primer, then show the face at application, 4 hours, and 8 hours.
  • Record a first-impression review focusing only on coverage, glow, and how the puff applies around acne and pores.

What we measured

3 distinct creator accounts in the observed sample. Use the examples to decide how this fits your channel.

3creators in our sample
  • Counts are distinct accounts in our nightly sample, not platform totals.

Ideas to try

Suggested, not observed
  • A creator with textured or acne-prone skin showing whether a cushion foundation actually blurs without caking would feel especially underused.

Hashtags

#yepoda#cushionfoundation#kbeauty#yepodapartner#makeup#drugstoremakeup#acnecoverage#makeupreview

Answers come only from this trend’s verified receipts — if the evidence doesn’t show it, it says so.

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